Section Overview

Visual communication and research is the study and means of stimulating learner interest, summarizing major points, and fostering the identification of relevant cues using visual images. Because visual communication has become such an important part of the communication process, it is important to develop a methodology for the effective design and utilization of visuals.

Related Course Readings

Barry, Ann M. (1997). Visual Intelligence: Perception, Image, and Manipulation in Visual
Communication

Wileman, R. (1993). Visual Communicating, New Jersey: Ed. Tech. Publ.

Moriarty, Sandra E. (1997). A Conceptual Map of Visual Communication. Journal of Visual Literacy, 17:2, 9-24.

Learning Activities

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Key Links

University of Iowa Communications Studies Resources: Visual Communication - Visual Rhetorics
This site provides a vast compilation of sources in the areas of Visual Communication and Visual Rhetorics. In addition to relevant web sites, sources include listservs and journals. Links to specialized disciplines such as Visual Sociology and Visual Anthropology are included.

Discuss the Topic

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Student Links

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